{"title":"New Arrivals","description":"","products":[{"product_id":"loudoun-united-pin","title":"Loudoun United Pin","description":"\u003cp\u003e\u003cstrong\u003eThe smallest details say the most.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eCarry the club crest wherever life takes you, on your jacket, bag, or hat. Crafted in soft enamel with a shiny silver finish and military clutch backing that keeps it secure. At 1.25 inches, it's the right size to make a statement without saying a word. Size: 1.25\" | Finish: Shiny Silver | Backing: Military Clutch\u003c\/p\u003e","brand":"Loudoun United FC","offers":[{"title":"Default Title","offer_id":47635294585077,"sku":null,"price":5.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/2972\/3893\/files\/Pins_-_1_-_Edited.jpg?v=1779373521"},{"product_id":"virginia-outline-sticker","title":"Virginia Outline Sticker","description":"\u003cp\u003e\u003cstrong\u003eHome is everything.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eA clean, simple nod to where Loudoun United FC is rooted and where its fans are proud to be from. Durable enough for laptops, water bottles, and cars. Wear your home state with pride.\u003c\/p\u003e","brand":"SDS Design","offers":[{"title":"Default Title","offer_id":47810882470133,"sku":null,"price":3.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/2972\/3893\/files\/IMG_0503_51f697e0-c372-4b3a-be9e-8482ab917d62.jpg?v=1773160669"},{"product_id":"soccer-ball-sticker","title":"Soccer Ball Sticker","description":"\u003cp\u003e\u003cstrong\u003eThe beautiful game, wherever you go.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eA clean, durable way to rep the club on your everyday gear. Stick it on your laptop, water bottle, or notebook and let the world know where your loyalties lie. Small but mighty, just like a well-placed finish.\u003c\/p\u003e","brand":"SDS Design","offers":[{"title":"Default Title","offer_id":47810894954741,"sku":null,"price":3.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/2972\/3893\/files\/IMG_0505.jpg?v=1773160923"},{"product_id":"loudoun-united-word-mark-sticker","title":"Loudoun United Word Mark Sticker","description":"\u003cp\u003e\u003cstrong\u003eSmall sticker. Big statement.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eClean, durable, and easy to stick anywhere, laptop, water bottle, notebook, car bumper. Built to hold up and look sharp doing it. Because Loudoun United pride belongs everywhere.\u003c\/p\u003e","brand":"SDS Design","offers":[{"title":"Default Title","offer_id":47810902491381,"sku":null,"price":3.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/2972\/3893\/files\/IMG_0500.jpg?v=1773161155"},{"product_id":"the-momentum-short-home","title":"The Momentum Short - Home","description":"\u003cp\u003e\u003cstrong\u003eComplete the home kit. Look the part. Play the part.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eBlack with the Loudoun United crest, designed to pair with the home kit for the full matchday experience. Lightweight, comfortable, and built for young players who take their game seriously.\u003c\/p\u003e","brand":"Capelli","offers":[{"title":"Kids \/ XS","offer_id":47814706200821,"sku":null,"price":30.0,"currency_code":"USD","in_stock":true},{"title":"Kids \/ S","offer_id":47814706233589,"sku":null,"price":30.0,"currency_code":"USD","in_stock":true},{"title":"Kids \/ M","offer_id":47814706266357,"sku":null,"price":30.0,"currency_code":"USD","in_stock":true},{"title":"Kids \/ L","offer_id":47814706299125,"sku":null,"price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/2972\/3893\/files\/MAZZAFERRO-03.15.2026-LDNvPIT-96.jpg?v=1776812865"},{"product_id":"the-community-short-away","title":"The Community Short - Away","description":"\u003cp\u003e\u003cstrong\u003eThe full kit experience starts from the ground up.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eClean white with the Loudoun United crest, designed to pair with the away kit and give young players the complete head-to-toe matchday look. Lightweight, comfortable, and built for movement on the pitch.\u003c\/p\u003e","brand":"Capelli","offers":[{"title":"Kids \/ XS","offer_id":47814708068597,"sku":null,"price":30.0,"currency_code":"USD","in_stock":true},{"title":"Kids \/ S","offer_id":47814708101365,"sku":null,"price":30.0,"currency_code":"USD","in_stock":true},{"title":"Kids \/ M","offer_id":47814708134133,"sku":null,"price":30.0,"currency_code":"USD","in_stock":true},{"title":"Kids \/ L","offer_id":47814708166901,"sku":null,"price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/2972\/3893\/files\/ADNAN-03.21.2026-LDNvMIA-148.jpg?v=1774367371"},{"product_id":"soccer-ball","title":"Soccer Ball","description":"\u003cp\u003e\u003cstrong\u003ePlay with purpose.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eBuilt for durability and consistent performance, whether you're training, running a pickup match, or keeping your touch sharp in the backyard. Finished with bold Loudoun United graphics so it's easy to spot and impossible to miss. This is the ball you play with when it means something.\u003c\/p\u003e","brand":"Loudoun United FC","offers":[{"title":"Default Title","offer_id":47826492686581,"sku":null,"price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/2972\/3893\/files\/IMG_1730.heic?v=1779294203"},{"product_id":"the-community-scarf","title":"The Community Scarf","description":"\u003cp\u003e\u003cstrong\u003eFor the people who show up every match.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eClean, classic, and made for the supporters, families, and fans that make Loudoun United FC what it is. Wear it on matchday or every day, because community doesn't clock out. Pairs perfectly with the Community Kit.\u003c\/p\u003e","brand":"RuffNeck","offers":[{"title":"Default Title","offer_id":47847006273781,"sku":null,"price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/2972\/3893\/files\/04.15.2026-Merch-KitScarves-6_1df66183-aab4-4c46-bc7a-cbfa0ffcf2ff.jpg?v=1776353220"},{"product_id":"the-momentum-scarf","title":"The Momentum Scarf","description":"\u003cp\u003e\u003cstrong\u003eCarry the energy from kickoff to the final whistle and beyond.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eDesigned in bold Loudoun United FC colors, the Momentum Scarf captures the turning points that define every match. Wear it loud, wear it proud, and bring that momentum with you wherever you go. Pairs perfectly with the Momentum Kit.\u003c\/p\u003e","brand":"RuffNeck","offers":[{"title":"Default Title","offer_id":47847006503157,"sku":null,"price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/2972\/3893\/files\/04.15.2026-Merch-KitScarves-1.jpg?v=1776348732"},{"product_id":"the-artisanal-scarf","title":"The Artisanal Scarf","description":"\u003cp\u003e\u003cstrong\u003eFor the fans who know Loudoun is more than a match.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eInspired by Loudoun County's rolling vineyards and craft breweries, this scarf captures the culture that lives beyond match day. Deep wine tones and subtle nods to the hops and vines that define this community. Designed for rivalry nights, moments under the lights, and celebrations long after the final whistle. Complete the look with your Artisanal Kit.\u003c\/p\u003e","brand":"RuffNeck","offers":[{"title":"Default Title","offer_id":47847028883701,"sku":null,"price":30.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/2972\/3893\/files\/04.15.2026-Merch-KitScarves-10.jpg?v=1776353359"},{"product_id":"dino-toddler-tee","title":"Dino Toddler Tee","description":"\u003cp\u003e\u003cstrong\u003eDinosaurs. Soccer. Loudoun United. What more could a toddler want?\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eSoft, comfortable, and built for toddler energy. A fun dinosaur graphic with Loudoun United pride baked right in. Made for match days, playdates, and backyard adventures, the kind of shirt your little one will want to wear on repeat.\u003c\/p\u003e","brand":"Tiny Turnip","offers":[{"title":"2T","offer_id":47894630858997,"sku":null,"price":25.0,"currency_code":"USD","in_stock":true},{"title":"3T","offer_id":47894630891765,"sku":null,"price":25.0,"currency_code":"USD","in_stock":true},{"title":"4T","offer_id":47894630924533,"sku":null,"price":25.0,"currency_code":"USD","in_stock":true},{"title":"5T","offer_id":47894630957301,"sku":null,"price":25.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/2972\/3893\/files\/Gemini_Generated_Image_usxy9kusxy9kusxy.png?v=1773876334"},{"product_id":"teddy-onesie","title":"Teddy Onesie","description":"\u003cp\u003e\u003cstrong\u003eEvery Loudoun United legend has to start somewhere.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eSoft, cozy, and featuring a playful graphic in the club's signature colors. Made for game days and lazy afternoons alike, easy to put on, comfortable to wear all day, and guaranteed to get compliments.\u003c\/p\u003e","brand":"Tiny Turnip","offers":[{"title":"3M","offer_id":47894630334709,"sku":null,"price":22.5,"currency_code":"USD","in_stock":true},{"title":"6M","offer_id":47894630367477,"sku":null,"price":22.5,"currency_code":"USD","in_stock":true},{"title":"12M","offer_id":47894630400245,"sku":null,"price":22.5,"currency_code":"USD","in_stock":true},{"title":"18M","offer_id":47894630433013,"sku":null,"price":22.5,"currency_code":"USD","in_stock":true},{"title":"24M","offer_id":47894630465781,"sku":null,"price":22.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/2972\/3893\/files\/Gemini_Generated_Image_vqm934vqm934vqm9_09356692-36dc-485e-88c2-8d4e3d952289.png?v=1773878292"},{"product_id":"black-drawstring-bag","title":"Black Drawstring Bag","description":"\u003cp\u003e\u003cstrong\u003eSimple. Functional. Loudoun.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eEverything you need, nothing you don't. A lightweight, comfortable carry for match days, training, and daily life. Durable build, clean design, and the club crest front and center.\u003c\/p\u003e","brand":"Loudoun United FC","offers":[{"title":"Default Title","offer_id":47851829330165,"sku":null,"price":4.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/2972\/3893\/files\/IMG_0518.jpg?v=1773933566"},{"product_id":"red-drawstring-bag","title":"Red Drawstring Bag","description":"\u003cp\u003e\u003cstrong\u003eMatch day ready. Every day ready.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eLightweight and easy to carry, built for training sessions, stadium runs, and everything in between. The club crest travels with you, because repping Loudoun United isn't just a matchday thing.\u003c\/p\u003e","brand":"Loudoun United FC","offers":[{"title":"Default Title","offer_id":47851830378741,"sku":null,"price":4.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/2972\/3893\/files\/IMG_0512.jpg?v=1773933728"},{"product_id":"light-grey-quarter-zip","title":"Light Grey Quarter-Zip","description":"\u003cp\u003e\u003cstrong\u003eThe layer that goes everywhere.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eLightweight and versatile, it layers easily over anything and keeps you comfortable when the temperature drops. The club crest keeps it grounded in Loudoun pride, and the clean finish makes it sharp enough for the stadium or wherever else the day takes you. A go-to for any supporter.\u003c\/p\u003e","brand":"Sport Design Sweden","offers":[{"title":"S","offer_id":47969258832117,"sku":null,"price":68.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":47969258864885,"sku":null,"price":68.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":47969258897653,"sku":null,"price":68.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":47969258930421,"sku":null,"price":68.0,"currency_code":"USD","in_stock":true},{"title":"2XL","offer_id":47969258963189,"sku":null,"price":68.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/2972\/3893\/files\/MerchPhotoshoot-03.31.2026-66.jpg?v=1775493738"},{"product_id":"flag","title":"Flag","description":"\u003cp\u003e\u003cstrong\u003eClaim your territory.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eBuilt for supporters who want the whole neighborhood or the whole stadium to know where they stand. Vibrant team colors, crisp graphics, and durable construction that holds up whether it's on your wall or waving in the stands. Easy to hang. Impossible to miss.\u003c\/p\u003e","brand":"The Promotions Dept","offers":[{"title":"Default Title","offer_id":48029011640565,"sku":null,"price":15.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/2972\/3893\/files\/MerchFlag.jpg?v=1776966292"},{"product_id":"black-youth-baseball-cap","title":"Black Youth Baseball Cap","description":"\u003cp\u003e\u003cstrong\u003eYoung fan. Big club energy.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eSix eyelets for breathability and an adjustable strap for a secure, comfortable fit. Whether they're cheering in the stands or recreating the winning goal in the backyard, young Loudoun United fans will want to wear this one every day. Ships separately from other items.\u003c\/p\u003e","brand":"Loudoun United FC","offers":[{"title":"Default Title","offer_id":48056293654773,"sku":"9603525_11456","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/2972\/3893\/files\/youth-baseball-cap-black-front-6a1f368d9649d.jpg?v=1780430484"},{"product_id":"red-youth-baseball-cap","title":"Red Youth Baseball Cap","description":"\u003cp\u003e\u003cstrong\u003eFuture Loudoun United legend. Starting now.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eBuilt with 6 eyelets for breathability and an adjustable strap that gets the fit right every time. Comfortable enough to wear all day, durable enough to handle whatever comes with it. Ships separately from other items.\u003c\/p\u003e","brand":"Loudoun United FC","offers":[{"title":"Default Title","offer_id":48056373412085,"sku":"4465081_16507","price":32.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/2972\/3893\/files\/youth-baseball-cap-red-front-69e908897c71b.jpg?v=1776879762"},{"product_id":"charcoal-pegasus-rugger","title":"Charcoal Pegasus Rugger","description":"\u003cp\u003e\u003cstrong\u003eClassic structure. Everyday comfort.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eRugby-inspired design meets Loudoun United identity. Built to feel substantial and warm without being stiff, with a fit that's tailored enough to look sharp but relaxed enough to wear all day. The Pegasus detail ties it firmly to the club, and the durable construction means it's built to last through seasons of wear.\u003c\/p\u003e","brand":"Sport Design Sweden","offers":[{"title":"S","offer_id":48059202044149,"sku":null,"price":76.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":48059202076917,"sku":null,"price":76.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":48059202109685,"sku":null,"price":76.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":48059202142453,"sku":null,"price":76.0,"currency_code":"USD","in_stock":true},{"title":"2XL","offer_id":48059202175221,"sku":null,"price":76.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/2972\/3893\/files\/Untitled_design-5.png?v=1778240386"},{"product_id":"vintage-crest-crewneck","title":"Vintage Crest Crewneck","description":"\u003cp\u003e\u003cstrong\u003eTimeless look. Real club identity.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSome clubs you follow. Others you feel. The Loudoun United FC Vintage Crest Crewneck is for fans who carry that feeling everywhere they go.\u003c\/p\u003e\n\u003cp\u003eThis heather grey crewneck delivers that worn-in, authentic supporter look — the kind that says you've been here from the start. The faded, textured print gives it a classic football culture feel, while the relaxed crew neck silhouette keeps it effortlessly everyday.\u003c\/p\u003e","brand":"108 Stitches","offers":[{"title":"Adults \/ S","offer_id":48059242152181,"sku":null,"price":54.0,"currency_code":"USD","in_stock":true},{"title":"Adults \/ M","offer_id":48059242184949,"sku":null,"price":54.0,"currency_code":"USD","in_stock":true},{"title":"Adults \/ L","offer_id":48059242217717,"sku":null,"price":54.0,"currency_code":"USD","in_stock":true},{"title":"Adults \/ XL","offer_id":48059242250485,"sku":null,"price":54.0,"currency_code":"USD","in_stock":true},{"title":"Adults \/ 2XL","offer_id":48059242283253,"sku":null,"price":54.0,"currency_code":"USD","in_stock":true},{"title":"Kids \/ S","offer_id":48059242316021,"sku":null,"price":50.0,"currency_code":"USD","in_stock":true},{"title":"Kids \/ M","offer_id":48059242348789,"sku":null,"price":50.0,"currency_code":"USD","in_stock":true},{"title":"Kids \/ L","offer_id":48059242381557,"sku":null,"price":50.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/2972\/3893\/files\/05.05.2026-Merch-12.jpg?v=1778702959"},{"product_id":"sunset-hoodie","title":"Sunset Hoodie","description":"\u003cp\u003e\u003cstrong\u003eBuilt for the moments after the final whistle.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThe Loudoun United crest sits on the chest, and a bold graphic on the back makes a statement without saying a word. Cozy and warm with a comfortable, easy fit that works just as well on a casual weekend as it does on a match night. Rep the club. Stay comfortable doing it.\u003c\/p\u003e","brand":"108 Stitches","offers":[{"title":"S","offer_id":48059252211957,"sku":null,"price":62.0,"currency_code":"USD","in_stock":true},{"title":"M","offer_id":48059252244725,"sku":null,"price":62.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":48059252277493,"sku":null,"price":62.0,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":48059252310261,"sku":null,"price":62.0,"currency_code":"USD","in_stock":true},{"title":"2XL","offer_id":48059252343029,"sku":null,"price":62.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/2972\/3893\/files\/05.05.2026-Merch-10.jpg?v=1778702556"},{"product_id":"2026-player-trading-cards","title":"2026 Player Trading Cards","description":"\u003cp\u003e\u003cstrong\u003eYou know the names. Now get to know the people.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eThis 26-card collector set features every player on the 2026 roster, with fun facts on the back that go beyond the pitch. Flip them, trade them, collect them all. Includes a special \"Make Your Own\" card, because every Loudoun United fan is part of the story. The perfect gift for the superfan who thinks they already know everything about this team.\u003c\/p\u003e","brand":"Loudoun United FC","offers":[{"title":"Default Title","offer_id":48129423999221,"sku":null,"price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0756\/2972\/3893\/files\/CardClothesline.png?v=1779150064"}],"url":"https:\/\/shop.loudoununitedfc.com\/collections\/new-arrivals.oembed","provider":"Loudoun United FC","version":"1.0","type":"link"}